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Responsive ads drive 160% surge in Google clicks for NCTE 2025

34% YEAR-ON-YEAR REGISTRATION GROWTH FOR NCTE

CASE STUDY 34 % Increase in registration conversions compared to 2024 44 % Convention website traffic 3.1 M+ Digital advertising impressions across multiple platforms 6.3 K Digital ad clicks persona-driven targeting boosts numbers AUDIENCE Educators, administrators and decision-makers across the USA OBJECTIVE Drive registrations, boost website traffic and enhance audience engagement for the NCTE 2025 […]

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How digital marketing mitigates risk and turns uncertainty into predictable growth

Blog / admin_bloom

2026 is set to be a demanding year for associations. As managing director of Kabloom Agency (Elluria Breytenbach), I speak with association leaders who are feeling the strain of longer decision cycles, tighter budgets and rising expectations for every conference. Yet, across regions and sectors, one pattern is clear to Kabloom: when digital marketing is strategic, consistent and data-driven, it can turn that pressure into

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Inside Kabloom: Who We Are and How We Help Associations Grow

Blog / admin_bloom

Kabloom Agency is a purpose-built marketing partner for leading associations. Founded with the mission to deliver measurable growth and meaningful engagement, Kabloom combines breakthrough creativity, data intelligence and technology to connect, convert and retain members at every stage of their journey. Association-Focused, Results-Driven Association Expertise: Kabloom helps associations reposition their brand, broaden their reach and deliver

Inside Kabloom: Who We Are and How We Help Associations Grow Read More »

Strategic audience activation drives a 7x return for 14WCC

Case study / admin_bloom

CASE STUDY 0 x Return on digital marketing investment 0 % Registrations supported by paid activities 0 % Website traffic generated by digital advertising M+ Digital advertising impressions across channel RESULTS DRIVEN AUDIENCE Global chamber leaders, trade experts, business representatives, and policymakers OBJECTIVE Increase reach, registrations, and contribution to congress revenue through targeted digital advertising,

Strategic audience activation drives a 7x return for 14WCC Read More »

1 in 3 registrations for APDW 2025 generated from Kabloom digital marketing

1 in 3 registrations for APDW 2025 generated from digital marketing

Case study / admin_bloom

CASE STUDY 0 % Contribution towards registrations (Double the impact vs. previous edition) 0 % Website traffic from digital marketing 0 % Emailer open rate. More than double industry standard M Digital advertising impressions across channel DOUBLING IMPACT AND RESULTS AUDIENCE Medical professionals across Asia-Pacific with a focus on gastroenterology, hepatology and digestive health. OBJECTIVE

1 in 3 registrations for APDW 2025 generated from digital marketing Read More »

Localised creative and regional targeting powered performance for FIGO 2025

Case study / admin_bloom

CASE STUDY 0 % Contribution towards total registrations 0 % Website traffic from digital marketing 0 % Average emailer open rate M Total impressions across multiple platforms MULTILINGUAL CONVERSION STRATEGY AUDIENCE Women’s health and obstetrics professionals and public health experts across Africa, LATAM and Canada OBJECTIVE Geo-targeted campaign to drive awareness and conversions across African

Localised creative and regional targeting powered performance for FIGO 2025 Read More »

Delivering 30% of registrations YoY and doubling attendance over 4 years for ESCRS

Five years of sustained digital impact, contributing 30–40% of ESCRS Congress registrations annually

Case study / admin_bloom

CASE STUDY 30 % Contribution towards total registrations 40 % Contribution towards total abstract submissions 40 % Average emailer open rate 45 % Website traffic from digital marketing ONSITE MARKETING MEETS DIGITAL IMPACT AUDIENCE Ophthalmologists, eye surgeons, researchers and industry professionals from Europe and around the world OBJECTIVE Boost registrations and abstracts, culminating in impactful

Five years of sustained digital impact, contributing 30–40% of ESCRS Congress registrations annually Read More »

Kabloom’s social growth strategy results in +30% abstract target for WGC 2025

Case study / admin_bloom

CASE STUDY 0 % Above target in abstract submissions 0 % Contribution towards registrations 0 K Combined social followers. Grown from 640 in 2019 % Total website traffic 4 EDITIONS OF UNPRECENTED IMPACT AUDIENCE Ophthalmologists, glaucoma specialists, researchers and global eye health professionals OBJECTIVE Continual growth an engaged global community, increase abstract submissions and convert

Kabloom’s social growth strategy results in +30% abstract target for WGC 2025 Read More »

Record attendees and overwhelming public day turnout for world’s largest space event IAC 2025

Case study / admin_bloom

CASE STUDY 0 K Total abstract leads from digital marketing 0 % Website traffic from digital marketing 0 K Clicks generated from multiple ads M+ Digital advertising impressions across channel BREAKING GLOBAL ENGAGEMENT AUDIENCE Professionals and academics working in space science, exploration and aerospace innovation OBJECTIVE Elevate international awareness, increase abstract submissions and boost paid

Record attendees and overwhelming public day turnout for world’s largest space event IAC 2025 Read More »

Driving over 50% of registrations for ESCRS iNovation® Day

Case study / admin_bloom

CASE STUDY 0 % Contribution towards total registrations 0 % Open rate for promotional emailers. More than double the industry rate 0 % Website traffic from digital marketing M+ Digital advertising impressions across channel WHERE STRATEGY MEETS SCALE AUDIENCE Ophthalmology experts, innovators, investors, and medtech leaders driving eye care advancements OBJECTIVE Drive awareness, registrations, ROI,

Driving over 50% of registrations for ESCRS iNovation® Day Read More »

Kabloom’s digital campaigns continue to deliver up to 20% registrations YoY for ISTH

Case study / admin_bloom

With a year-over-year increase in registrations of up to 20%, the ISTH case demonstrates the power of a robust digital campaign. Explore the success rates regarding total registrations, abstract submissions, and the web traffic that generated millions of impressions across multiple channels.

Kabloom’s digital campaigns continue to deliver up to 20% registrations YoY for ISTH Read More »

Multi-channel digital advertising reaches the right audience for PReS 2025

Case study / admin_bloom

CASE STUDY 0 +% Contribution towards total registrations 0 % Website traffic from digital marketing 0 % Average email open rate. Double industry standard 0 M+ Digital advertising impressions across channel 8 YEARS OF PARTNERSHIP & PERFORMANCE AUDIENCE Paediatric rheumatology specialists, researchers, and industry professionals OBJECTIVE Boost registrations and abstract submissions while maintaining high engagement

Multi-channel digital advertising reaches the right audience for PReS 2025 Read More »