Association Marketing Boosts PCMA BEIW Event: 55,000+ Targeted Reach and 6,000 High-Quality Visitors Delivered in under 6 Weeks!
Written by the CEO of Kabloom, Richard Torriani. Updated on July 9th, 2024. Working closely with the Professional Convention Management Association (PCMA) for their annual Business Events Industry Week (BEIW), Kabloom played a crucial role in the campaign’s success. The BEIW campaign generated 1.1 million impressions and nearly 6,000 social media engagements, reaching over 55,000 […]