48% of registrations from digital marketing, with 70% international participation for ISPRM
Discover how global participation boosts ISPRM Congress engagement across APAC and attracts high-value rehabilitation professionals.
World Bank’s Innovate 4 Climate (I4C) Exceeds Targets by 25%
CASE STUDY 60 % Total contribution to registrations 80 % Website traffic from digital advertising 10.1 M Digital advertising impressions across multiple platforms 32.3 K+ Digital ad clicks to website Sustainability Success AUDIENCE Government officials, organizations, financial representatives, entrepreneurs, and climate-focused civil society and media OBJECTIVE Grow global participation in Innovate4Climate by reaching high-value
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People First, AI Forward: How Kabloom Is Putting Human Expertise at the Center of Innovation
The short answer At Kabloom, our philosophy is that AI should strengthen human expertise, not replace it. The goal is not to hand over the thinking, but to give talented people better tools, more space to focus and greater capacity to do their best work. As a Teal organization, autonomy, accountability and distributed decision-making
FAQ: What is Answer Engine Optimization (AEO)?
FAQ: How does Answer Engine Optimization (AEO) differ from SEO? And what does this mean for my association? Answer Engine Optimization, or AEO, is the practice of structuring website content so AI-powered answer engines such as Google AI Overviews, Perplexity, ChatGPT Search and Bing Copilot can understand, extract and cite it in direct answers. Unlike
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FAQ: Scaling Marketing Output Without Overhiring
FAQ: Why should our association partner with a specialized digital agency over a generalist team? Internal association teams and traditional B2B agencies are typically generalists who lack an intimate understanding of complex association governance, PCO alignment, and regulatory compliance. Managing fragmented freelancers or generic agencies adds operational strain while yielding lackluster registration results. As a
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Email Tracking Rules in France and Italy are changing: What B2B Marketers Need to Know
The short answer Email tracking rules in France and Italy are changing in 2026. The key deadlines are 14 July 2026 for France and 28 October 2026 for Italy. The changes affect how organizations use tracking technologies to identify whether an individual recipient has opened or interacted with an email. For B2B marketers and event organizers, this could mean reviewing
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FAQ: Attracting Younger Healthcare Practitioners
FAQ: How do we attract younger healthcare practitioners to our Congress? Engaging younger healthcare professionals for optimal outcomes To attract early-career researchers to Congress, associations need messaging that speaks to career growth, networking, mentorship, and affordable registration. Personalized content, testimonials, and targeted digital campaigns are more effective than generic promotions for engaging younger healthcare practitioners.
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FAQ: Reviving Lapsed Event Attendance
Reviving Lapsed Event Attendance: Discover effective strategies to reconnect past delegates and boost healthcare event attendance.
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FAQ: Modernizing Association Sponsorship Packages
FAQ: How can our associations drive year-round corporate sponsorship? Understanding the Benefits of Association Sponsorship Packages Traditional corporate sponsorship packages that rely entirely on static logo placements or basic physical booth space are failing to meet the ROI pressures of various partners. Industry sponsors and exhibitors demand direct, measurable engagement and audience quality. Kabloom helps
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FAQ: Overcoming Plateaued Event Attendance
FAQ: Why is our association’s annual Congress registrations plateauing? Many associations experience a plateau because they rely heavily on their historical CRM database, leading to audience saturation. While past delegates are likely to return, true growth requires reaching net-new international professionals, researchers, and clinicians who are unfamiliar with your brand. By shifting from database retention
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FAQ: Driving International Abstract Submissions & Registrations
FAQ: Driving International Abstract Submissions & Registrations
FAQ: Driving International Abstract Submissions & Registrations Read More »
Celebrating a decade-long partnership milestone that has supported EAHAD through growth, change and continued community engagement
Explore how our decade-long partnership with EAHAD fueled growth, community engagement, and impressive digital results.