Case study

Written by the CEO of Kabloom, Richard Torriani. Updated on December 4th, 2024. The National Council of Teachers of English (NCTE) Annual Convention is a landmark event in the education sector, bringing together educators, thought leaders, and innovators to exchange insights and advance teaching practices. For the 2024 event, Kabloom Digital Agency orchestrated a results-driven […]

Written by the CEO of Kabloom, Richard Torriani. Updated on October 17th, 2024. The European Society of Cataract and Refractive Surgeons (ESCRS) Congress is one of the leading events in the ophthalmology industry, gathering professionals from around the world to share knowledge, research, and innovations. Since 2021, Kabloom Digital Agency has partnered with ESCRS to

Written by the CEO of Kabloom, Richard Torriani. Updated on November 12th, 2024. As our first sustainability-centered event, the Eurosoil project provided crucial insights that shaped our future digital marketing strategies. The COVID-19 pandemic necessitated the shift from an in-person event in Geneva to a fully virtual format, transforming the Eurosoil Congress into the Eurosoil

Written by the CEO of Kabloom, Richard Torriani. Updated on October 17th, 2024. Kabloom spearheaded a digital marketing campaign aimed at maximising registrations for the 46th ESPEN Congress on Clinical Nutrition & Metabolism in Milan, Italy, leading to exceptional results. The campaign exceeded expectations, achieving record-breaking attendance with a 20% increase over the target of

Written by the CEO of Kabloom, Richard Torriani. Updated on October 17th, 2024. In February 2024, Kabloom launched a strategic digital marketing campaign to drive abstract submissions and registrations for the 26th Asia-Pacific League of Associations for Rheumatology (APLAR) Congress in Singapore, held from 21 to 25 August. With a targeted, multichannel approach and persona-based

Written by the CEO of Kabloom, Richard Torriani. Updated on August 27th, 2024. Kabloom’s digital marketing strategy for Ecocity 2023 delivered exceptional results, driving significant growth across key social media platforms.​ The campaign achieved a 126% increase in Instagram followers, a 24% rise on Twitter, an impressive 380% surge on LinkedIn, and a 12% growth

Written by the CEO of Kabloom, Richard Torriani. Updated on August 26th, 2024. The Insolvency Summit, a critical event for the bankruptcy and financial restructuring sectors in the USA, required a robust digital strategy to maximize attendance and engagement amidst global challenges. The event’s organizers aimed to attract a high-quality audience while ensuring the effective

Written by the CEO of Kabloom, Richard Torriani. Updated on August 23rd, 2024. Kabloom’s digital marketing campaign for the ISPRM 2024 Congress in Sydney, Australia held from June 1-6, achieved outstanding reach and impact. Leveraging the Kabloom proprietary data pool, the initiative drove more than 48% of registrations and generated 63% of website traffic through

Written by the CEO of Kabloom, Richard Torriani. Updated on August 19th, 2024. Kabloom, dedicated to innovative global initiatives, partnered with the International Chamber of Commerce to deliver a highly successful digital marketing strategy for the 13th World Chambers Congress from July 2022 to June 2023. The campaign focused on digital advertising and multichannel expansion,

Written by the CEO of Kabloom, Richard Torriani. Updated on July 9th, 2024. Working closely with the Professional Convention Management Association (PCMA) for their annual Business Events Industry Week (BEIW), Kabloom played a crucial role in the campaign’s success. The BEIW campaign generated 1.1 million impressions and nearly 6,000 social media engagements, reaching over 55,000