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Kabloom’s digital campaigns continue to deliver up to 20% registrations YoY for ISTH

Kabloom’s digital campaigns continue to deliver up to 20% registrations YoY for ISTH

CASE STUDY 0 % Contribution towards total registrations 0 % Contribution towards abstract submissions 0 % Total website traffic from digital ads M+ Digital advertising impressions across channel SUCCESS SUSTAINED ACROSS 7 EDITIONS​ AUDIENCE Medical professionals, researchers and industry experts in thrombosis and haemostasis across global markets OBJECTIVE Boost registrations and abstract submissions while maintaining […]

Kabloom’s digital campaigns continue to deliver up to 20% registrations YoY for ISTH Read More »

Multi-channel digital advertising reaches the right audience for PReS 2025

Multi-channel digital advertising reaches the right audience for PReS 2025

CASE STUDY 0 +% Contribution towards total registrations 0 % Website traffic from digital marketing 0 % Average email open rate. Double industry standard 0 M+ Digital advertising impressions across channel 8 YEARS OF PARTNERSHIP & PERFORMANCE​ AUDIENCE Paediatric rheumatology specialists, researchers, and industry professionals​ OBJECTIVE Boost registrations and abstract submissions while maintaining high engagement

Multi-channel digital advertising reaches the right audience for PReS 2025 Read More »

Breaking abstract records by 25% for ESPEN 2025

CASE STUDY 0 % Contribution towards total registrations 0 % Website traffic from digital marketing 0 % Average email open rate. Double industry standard 0 M+ Digital advertising impressions across channel 9 YEARS OF DELIVERING RESULTS AUDIENCE Physicians, researchers, nutritionists, nurses and professionals in the field of clinical nutrition and metabolism OBJECTIVE Boost registrations, abstract

Breaking abstract records by 25% for ESPEN 2025 Read More »

ICPIC 2025

ICPIC 2025 campaign generates 15:1 ROAS (Return on Ad Spend)

CASE STUDY 0 +% Total contribution to registrations  0 + Social media follower growth by Sep 2025 0 % Website traffic from digital marketing 0 % Average emailer open rate OUTPERFORMING BENCHMARKS AUDIENCE Healthcare professionals, researchers, policymakers, and infection prevention specialists worldwide OBJECTIVE To sustain strong registration numbers and maintain ICPIC’s visibility as a leading

ICPIC 2025 campaign generates 15:1 ROAS (Return on Ad Spend) Read More »

Nutrition 2025: 40% registration revenue

CASE STUDY 0 % Contribution towards total registrations 0 M Digital ads seen 0 % Total website traffic 0 % Average email open rate. More than double industry standard STRATEGIC IMPACT AUDIENCE Professionals specialising in clinical nutrition OBJECTIVE Drive abstract submissions, increase registrations, optimise digital ads for a relevant audience and boost event visibility SERVICES

Nutrition 2025: 40% registration revenue Read More »

EFORT 2025: Engaging the right audience to maximise registrations

CASE STUDY 0 +% Total contribution to registrations  0 M Total impressions across all platforms 0 % Website traffic from digital marketing 0 % Average emailer open rate PRECISION TARGETING AUDIENCE Orthopaedic and trauma surgeons, healthcare professionals and researchers OBJECTIVE Drive paid registrations and maximise event awareness SERVICES Multi-channel digital advertising Email marketing Campaign performance

EFORT 2025: Engaging the right audience to maximise registrations Read More »

8 years in, Kabloom powers record-breaking APLAR 2025 with 34% YOY growth

Precision marketing in motion: How Kabloom drives record-breaking results for APLAR 2025

Precision marketing in motion: How Kabloom drives record-breaking results for APLAR 2025 The Asia-Pacific League of Associations for Rheumatology (APLAR) 2025 Congress, held in Fukuoka, Japan, in September, achieved its highest registration and abstract submission numbers to date. At the heart of this success was Kabloom, a long-term strategic partner since 2017, whose performance-driven approach

Precision marketing in motion: How Kabloom drives record-breaking results for APLAR 2025 Read More »

8 years in, Kabloom powers record-breaking APLAR 2025 with 34% YOY growth

CASE STUDY 0 % Open rate for promotional emailers. More than double the industry rate. 0 % Increase of registrations compared to 2024 0 % Website traffic from digital marketing 0 M+ Digital advertising impressions Data-driven success AUDIENCE Rheumatology practitioners. researchers, nurses, allied health professionals, pharmaceutical professionals OBJECTIVE Use momentum from previous events to boost

8 years in, Kabloom powers record-breaking APLAR 2025 with 34% YOY growth Read More »

Why smarter video ads matter: using in-banner video (IBV) to boost engagement and ROI

Video remains one of the most powerful tools in digital marketing. Yet for many associations and B2B event marketers premium video placements have often been out of reach either too expensive or too complex to manage. That is changing with the resurgence of in-banner video (IBV) IBV isn’t new but it has become more widely

Why smarter video ads matter: using in-banner video (IBV) to boost engagement and ROI Read More »

Social media’s shift: from trends to meaning, and what it means for creators

Social media’s shift: from trends to meaning, and what it means for creators

Social media is growing up. In just a few months, platforms like Meta, YouTube and LinkedIn have rolled out updates that change how people create and consume content. Reels are now at the heart of Meta’s strategy, YouTube dropped its Trending page in favour of personalised feeds and LinkedIn is giving older posts new life by

Social media’s shift: from trends to meaning, and what it means for creators Read More »

What's Working Now: Digital Advertising Trends from 20+ Global Association Campaigns

What’s Working Now: Digital Advertising Trends from 20+ Global Association Campaigns

In today’s competitive association events landscape, digital campaigns have become essential to success. Over the past year, we delivered campaigns for more than 20 leading associations across Europe, North America, and Asia. From scientific congresses to professional forums and policy-driven conferences, these campaigns consistently drove registrations, abstract submissions, and meaningful audience engagement. Here are six

What’s Working Now: Digital Advertising Trends from 20+ Global Association Campaigns Read More »