Social Media Should Drive Registrations
Contrary to general perceptions, social media has evolved beyond simply networking and is the most cost-effective form of marketing to drive attendance and engagement with your event.
YOUR AUDIENCE IS DEFINITELY USING SOCIAL MEDIA
- People spend 6.5 hours on the internet daily with 35% of that time spent on social media
- The average user is 40 years old
- More than 1.3 million new users joined social media every day during 2020
- Average internet user engages in 6 different social platforms
- 53% of the world population is on social media
- 44% of users are looking for brand information
Drive registrations
We run dedicated social campaigns that drive registrations through calls to action, generating high visibility and engagement.
COMMUNITY BUILDING
We create diversified content to speak to your different attendees and personas within your audience. Regular and engaging posts build your global following and community year-on-year.
INCREASE TRAFFIC AND EXPAND YOUR REACH
Targeted paid social campaigns achieve phenomenal reach, drive traffic to your website, and allow you to engage with a wide audience beyond your existing database.
CAMPAIGN MANAGEMENT AND OPTIMISATION
We only start investing your budget once we have established the behavioural trends and professional demographics of your audience. We then tweak and continually optimise your campaign for best performance.
REPORTING
Our sound social media strategies and in-depth reports prove your ROI while determining how much value you’re delivering to your audience at the same time.
Want to transform your followers into attendees?
CASE STUDY
BOOSTING SOCIAL MEDIA ENGAGEMENT BY 880% FOR WORLD GLAUCOMA
Organiser
World Glaucoma Association
Campaign duration
52 weeks
Target audience
Professionals in the of field glaucoma
Objective
Promote association activities and driving abstracts and registrations
Services
– Digital strategy planning
– Social media management
– Digital advertising & remarketing
Growth in followers
Growth in followers
Reach for the posts
Growth in followers
