Data Personas
We don’t use fancy jargon
We speak plain English to get you results and grow your audience by 10,000s
On average, our digital marketing clients see increases of 126%
in the first 6 months
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It's a simple formula when you break it down
Identify new audiences
Reinforce existing audience
Show engaging digital ads
More website visits
more registrations
Due to our experience in events, we target your audience accurately the first time around so we don’t waste valuable time and money on unnecessary testing and audiences that don’t convert.
What is digital advertising?
Recall the last time you shopped online and your item appeared at the top of the Search? or you saw an advertisement on every other page subsequently? and somehow it also appeared in your social channels?
= Digital advertising at work with Search, Display and Newsfeed advertising campaigns.
What are the data personas?
Simply put, they are the different types of audiences that may attend your event. Based on our research and experience, we profile and segment your target audience, enabling us to run targeted digital advertising campaigns with messaging specific for them.
= Effective targeting of relevant new and existing audiences and turning them into attendees.
The benefit Of digital advertising
- Reach your target audience instantly and increase awareness of your event
- Cost effective - you only pay for interested parties that click on the ads, so no wasted spending
- Our constant monitoring and optimisation ensures you reach the right audience at the right time
- Ongoing visibility of your ads sets you apart from competitors and reinforces your brand
Help me get more registrations
CASE STUDY
40% REGISTRATION INCREASE FOR CONGRESS AFTER CAMPAIGN
Organiser
26th European Paediatric Rheumatology Congress (PReS 2020)
Target audience
Professionals in the field of rheumatology
Objective
Digital marketing campaign for transformation of e-congress
Services
- Digital marketing
- Social media management
- Ad design and creation
- E-mailers
contribution to
registrations
contribution to
abstracts
digital ads
impressions
than initial
delegate targets