MULTI-CHANNEL MARKETING
DIGITAL STRATEGY THAT PAYS FOR ITSELF
Cultivate event growth, increase
registrations and drive membership
through strategic, multi-channel marketing.
conversion contribution
ACTIVATE THE RIGHT TOOLS TO
LAUNCH CAMPAIGNS THAT GROW FROM DAY ONE
At Kabloom, we turn your goals into strategic digital plans using tailored marketing packages that drive results. From audience generation to year-round engagement, we cut through the noise and navigate every milestone with data-driven confidence.
STRATEGY
Match the correct toolswith specifc targets and drive association event growth
TAM AND PERSONAS
We accurately identify personas and new audiences, ensuring event goals are met at each milestone
DIGITAL ADVERTISING
Be seen by 10,000s of potential attendees for event and association meeting growth
E-MAILERS
High open rates and compelling messages drive website visits
SOCIAL MEDIA
Choose your channels wisely to activate registrations and drive conference sign-ups
ONSITE ACTIVATION
The culmination ofefforts to generatecongress buzz
POST EVENT
Extend the revenue and engagement cycle of your event
UNLOCK YOUR MARKETING POTENTIAL
- Increase event revenue by 15-20% through paid registration
- Boost social media presence by 250%
- Generate 20% more income from industry partners
- Reach hundreds of thousands of potential attendees from our database
GET IN TOUCH FOR A CUSTOMISED SOLUTION FOR YOUR EVENT
Effective digital marketing goes far beyond a website and email campaigns. Real success comes from expanding your potential audience and running A/B testing with targeted ads to convert into revenue.
Traditional vs digital marketing
| What Traditional Agencies & In-House Teams Offer | Why Kabloom’s Performance-Driven Digital Marketing Stands Out | |
| E-mailers | Standard open rate | Includes multiple sends & ambassador activation |
| Data compliance | Variable/Limited to Registrations | 5+ million GDPR- compliant database contacts |
| Digital audience beyond current data | Unknown | Digital cookie pools in 100,000s (classified by sectors) |
| New delegate acquisition | Does not offer | Up to 50% more registrants. Targeted personas by geographic location, profile and specialty |
| Abstract/scientific paper expansion | Does not offer | Up to 70% increase. Activating tool to target research candidates |
| Digital products for industry | Unable to offer | 200% increase in symposia attendance. New revenue solutions |
| Online calendar | Yes, but non-SEO | Over 70 vetted and trackable sites per event |
Find out how Kabloom reaches 10,000s+ beyond your current delegate pool
PCMA CL24: Surpassing Targets, Reaching New Audiences, and Generating $900,000 ROI
ORGANISER
Professional Convention Management Association (PCMA)
TARGET AUDIENCE
Event organizers, event planners, and professionals in the event’s industry
OBJECTIVES
- Reach a diverse target audience
- Foster engagement among potential attendees and members
- Drive registrations
SERVICES
- Audience generation
- Content and creatives
- Digital advertising strategy
- Reporting
2024 Registrations
