MEMBERSHIP REVENUE GROWTH
EXPAND, ENGAGE AND RETAIN MEMBERS
Harness the power of digital advertising to captivate fresh prospects, grow your members, energise existing ones, and ignite active participation in your association
MEMBERSHIP REVENUE GROWTH - TAM
Accelerate membership growth and dues revenue by engaging in audience discovery beyond your current database to effectively reach your Total Addressable Market (TAM).
Leverage digital advertising via multiple channels including social media, to target both current members and new audiences with effective membership growth tactics.
MEMBERSHIP RENEWAL
Drive dues renewal success by precisely targeting key personas through tailored online promotions and strategic outreach initiatives.
Customizable targeting options allow for tailored messaging to different audience segments, increasing engagement and retention, and ultimately building a long-term membership base.
DIGITAL MARKETING DRIVES OPPORTUNITY
NEW AUDIENCE GENERATION
Persona identification and look-alike audiences
HIGHLY TARGETED AND CUSTOMIZED
Data-based content, messaging and creatives ensure conversions
PRECISION DIGITAL ADVERTISING
Multi-channel marketing delivered at the exact moment of interest
GUARANTEED ROAS
Continual optimization that reaches targets and spearheads recommendations
DRIVE ROI
Measurable results optimized and reinvested for further growth
FIND OUT HOW WE GROW YOUR MEMBERS & AUDIENCE
The traction on the marketing campaign has been immense!
PCMA CL24: Surpassing Targets, Reaching New Audiences, and Generating $900,000 ROI
ORGANISER
Professional Convention Management Association (PCMA)
TARGET AUDIENCE
Event organizers, event planners, and professionals in the event’s industry
OBJECTIVES
- Reach a diverse target audience
- Foster engagement among potential attendees and members
- Drive registrations
SERVICES
- Audience generation
- Content and creatives
- Digital advertising strategy
- Reporting
