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CASE STUDY

0 K

Total abstract leads from digital marketing

0 %

Website traffic from digital marketing

0 K

Clicks generated from multiple ads

M+

Digital advertising impressions across channel

BREAKING GLOBAL ENGAGEMENT

Record attendees and overwhelming public day turnout for world’s largest space event IAC 2025

AUDIENCE

Professionals and academics working in space science, exploration and aerospace innovation

OBJECTIVE

Elevate international awareness, increase abstract submissions and boost paid registrations

SERVICES

  • Multi-channel digital advertising
  • Audience segmentation & geo-targeting
  • Campaign performance and optimisation

    • KEY STRATEGY

    • Delivered a full-funnel digital campaign across all event phases to engage audiences from awareness to registration
    • Used region-specific targeting and tailored creative to maximise global relevance and impact​
    • Focused on high-performing platforms like Google, Meta, and Bing to reach both core and emerging space communities
    • Extended visibility through global event calendar syndication and strategic media listings
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