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CASE STUDY

0 +%

Contribution towards total registrations. 5% above target

0 %

Website traffic from digital marketing

0 %

Average email open rate. Double industry standard

0 M+

Digital advertising impressions across channel

9 YEARS OF DELIVERING RESULTS

Breaking abstract records by 25% for ESPEN 2025

AUDIENCE

Physicians, researchers, nutritionists, nurses and professionals in the field of clinical nutrition and metabolism

OBJECTIVE

Boost registrations, abstract submissions, event visibility and reach the right audiences

SERVICES

  • YOY optimisation of omni-channel digital advertising
  • Website management
  • E-mailer campaign
  • Social media campaign

    • KEY STRATEGY

    • Launched 4 tailored ad campaigns across 10 channels, targeting abstract submitters and registrants
    • Delivered high-impact emailers and social posts to Kabloom’s GDPR-compliant database, aligned to key campaign milestones
    • Deployed push notifications pre-event and onsite to enhance delegate and sponsor visibility
    • Integrated e-calendar submissions and marketing automation for seamless scheduling and performance tracking
    GET YOUR FREE TAM (TOTAL ADDRESSABLE MARKET) ASSESSMENT
    BOOK NOW

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